ATTENTION, Mamas in business

You can be an exceptional Mama &
an exceptional business woman
at the same time.

You don't have to choose one or the other.

We live in a world that expects women to work like they don’t have children and raise children as if they don’t work. [Don’t quote me on that, I’m not sure who to credit for that bomb quote!] 

The truth of the matter is that someone else’s opinion of how I decide to show up for my kids and my business isn’t my problem. 

I’ve decided that I don’t have to choose one or the other. I can be an exceptional mama and an exceptional business woman at the same time

This is what I help every single one of my clients accomplish for themselves. 

How? I thought you’d never ask.

Become a sought-after expert and...

If any of this sounds like a dream, I want you to know that it is 100% possible for you. And I know that, because I’ve been exactly where you are and have created a proven framework that will teach you how to show up and sell with 
ease and confidence.

Find Success in a world where
motherhood and business collide!

Let's get real, Mama

You’ve been at this business thing longer than you’d like to admit. You’re starting to wonder:

“How much harder do I have to work to sign clients?

“Where is the time freedom I was promised?”

“When am I going to be able to contribute to the household expenses consistently?”

“How come no one is interested in working with me? I know I can help them!”

“Why does selling feel so hard and unnatural to me?”

The Answer: You haven’t figured out your path to success, you’re still trying out everybody else’s! 

I don’t want you to do business like me. I don’t want you to follow in my footsteps. I want to show you how to forge your own path. 

The sooner you figure out what sets you a part from others and you develop the strategy to cash in on the unique components of your business, the sooner you’ll achieve the success you’re after – whether that’s your first client, your first $5K month or your first $10K month! 

1 (350)

Have we met?

I'm Yesenia

Wife. Homeschooling Mama to 3 beautiful boys. Entrepreneur. Business Mentor for Mamas in business.

My entrepreneurial journey began 7 years ago after I had my first son. Let’s just say a 10-week maternity leave didn’t cut it for me and I was inspired to start my own business so I could plan my work around my children instead of having to plan my children around my work. 

I started my own law firm from my home office with my 18-month right on the other side of the wall hanging out with his babysitter. I replaced my income that first year in business working a fraction of the hours and then grew to 6-figures. Two years after opening, my husband was able to quit the law firm he worked for and join me in practice. 

But now I’m here for YOU, the mama in business who is ready to call in her ideal clients, stand out from others in her industry, close more sales and make more impact and, of course, more money! 

The framework I teach can be used to sell anything; I should know because I use it with all of my clients no matter what they sell! And it works! That’s a fact. No two businesses are built the same and I guarantee that you will walk away from this coaching with your own unique sales plan and the confidence to put it into practice so you can scale your business your way! 

If you're ready to sign more clients & make more money,

you're in the right place.

I started working with Yesenia at the beginning of 2021. I was coming off a dismal holiday season, followed by an entire month of no sales. Yesenia helped me clarify my messaging, refocus my work and goals and taught me how to make genuine offers that my customers couldn’t refuse. Not only was my first full month working with Yesenia my highest grossing month ever, sales in Q1 of 2021 almost exceeded sales for all of 2020. In 2021, I quadrupled 2020 sales. I now have the tools to efficiently run and grow my business without the hustle. I have the freedom to work flexible hours and still be present with my family.
Self-care Beauty Products
I decided to join the first round of Mama’s Next Move in September 2021, and while I was nervous to do so (this was my first time working with a business coach), I am SO happy I did! The progress I made working with Yesenia while learning alongside the other ladies in the group has been phenomenal for my business.
Podcast Manager

When you implement my proven framework...


to this:

Confused, always asking others to help you figure out what it is they want you to create and creating one-off services for every person you can help.

Becoming the expert who knows the best way to serve your clients and creating offers rooted in confidence and backed by your expertise!

Never knowing when & where your next client is coming from or whether they’ll be interested in what you have to offer.

Having an audience full of ideal clients who are excited and ready to work with you and invest in your offer!

Feeling insecure, anxious, and “salesy,” when it comes time to sell. 

Consistently signing clients with a repeatable process that is done with ease and confidence!

Who do I love to work with?

I am ready to invest my time in you, are you ready to do the same?

How do you become a sought-after expert?

step ONE

Become an Expert

You may not see it yet, but you are an Expert at what you do! Step one is helping you uncover that expertise.  

Once you do this work, you’ll:

step TWO

Share your Expertise

Now that you know what you’re an expert at, it’s time to start sharing that expertise and attracting clients!

Once you do this work, you’ll:

step THREE

Create an Experience

Once you are showing up as the expert, we’ll create a client experience that starts with “hello” and ends with them purchasing your signature offer!  

Once you do this work, you’ll:

step FOUR

Make offers they can't refuse

You’re ready to take everything you’ve learned, everything you’ve built, and develop a sales plan that is rooted in confidence and ease.

Now you’re ready to:

Your family is the why for your business,
and your business is the how for your family!

What will you get?

A personalized strategy that works for you! I want to make it clear that while I use the same framework with each of my clients, the outcome is different for each! No two businesses are built alike. The sooner you figure out what works for you so you can stop doing what worked for her, you’ll find your own success!

Here’s what the next 6 months will look like

No more struggling. No more worrying. No more wasting time.

Your BIG audacious dreams and goals are
welcome here, Mama.

Untitled (Instagram Post)

Once you're a sought-after expert you won't have to set your prices low to stand out from the competition, your expertise
will speak for itself and you'll be able to
charge premium prices!

If you're still reading, there's something holding you back.

You may be asking yourself...

There will be one 45 min. coaching call each week for you to attend. Once a month there will be a bonus live expert guest training that you are able to attend. In addition to the weekly calls, you’ll want to take some time each week to implement what we uncover. How much time you decide to work on your business is entirely up to you. I will say this, my goal is to help you simply your business so that you’re to-do list is cut in half and you are spending a majority of your time on money generating tasks. 

I believe that 1:1 coaching will provide you the personalized support you need to take your business to the next level. Whether that level is your first client or your  first $10k month. The goal is to help you establish your own unique business strategy including a repeatable process to signing clients. If you haven’t done that yet and are ready to dive into simplifying your business so that you are seeing results faster and easier, then 1:1 coaching is for you.

There is no curriculum. I will provide worksheets when I think it will be helpful, but the worksheets are for your benefit only and do not need to be submitted. That being said, I am always available to give you feedback on any work that you do decide to post.

Nope! This framework can help all service based businesses – coaches, virtual assistants, online business managers, consultants, podcast managers, etc. To be honest, a product based business would absolutely benefit from this program as well – that’s because I believe that every product based business has a service based component to it.

© 2022 Mama of Both Worlds

Template by Launch in Style